Brand & Presentations 09 / 09
Brand & Presentations
Tokyo
Kyoday News Paper

A magazine cover for Kyoday News Paper, built around a single feature destination — Asakusa, Tokyo — and a typographic treatment bold enough to carry the issue on a newsstand.

TOKYO is set in stacked, oversized red type, cropped tight against the page edge so the lettering reads as a graphic shape as much as a word, while a black-and-white photo of Asakusa's temple rooftops anchors the right edge of the page.

A vertical "ASAKUSA — JAPAN" kicker runs the height of the cover, giving the layout a second axis and keeping the masthead area open for the publication's own branding.

Back to Brand Portfolio